Softer with every wash: for fluffier fabrics and comfier clothes
This fabric softener uses natural minerals to add softness and scent without sticky residues. For clothes that get better with age and towels so soft you'll be jumping out of the shower.
Softer with every wash: for fluffier fabrics and comfier clothes
This fabric softener uses natural minerals to add softness and scent without sticky residues. For clothes that get better with age and towels so soft you'll be jumping out of the shower.
Good to know...
Our natural, mineral-based fabric softener maintains the wicking performance of athletic wear, and helps towels stay absorbent.
What's in our pod
A really good clean
We bring nature into our science lab to create our innovative formulas, and we use independent, 3rd party labs to test their effectiveness. Spoiler: they work.


Sustainability is a journey
We’re making products that are good for you and the planet.